This year, Huaxia Hanhua developed the business of bulk materials online procurement, electronic bidding platform, sales agent of imported water treatment chemicals, maintenance platform and international trade. With these five pillars, it combines tradition and innovation, and transforms and upgrades its existing businesses. By the end of September, the sales revenue has reached RMB 185 million, profit, RMB 8.44 million. The profit ratio of sales increased 2.83 percentage points on a year-on-year basis.
In this May, Huaxia Hanhua launched steel direct collective procurement of the enterprises within China National Chemical Equipment Corporation onto the Corporation’s online procurement platform. So far, all steel products are procured online, with a total amount of 25 thousand tons and a total value of RMB 8.25 million. About RMB 4.72 million has been saved. Thanks to online procurement, the company standardized and streamlined procurement procedure and improved the ability to bargain with steel suppliers.
Bidding management system has been put in pilot operation within the LAN of Huaxia Hanhua. After the materials have been prepared and the business and organization have been arranged, the company was ready to launch electronic bidding platform. In October 2015, electronic bidding procedure of steel procurement of Guilin Rubber Machinery was launched on the Sinochem Group electronic procurement platform. Through comprehensive bid evaluation, the company purchased 8,500 tons steels with an estimated value of RMB 40 million. This represented a substantial progress in the development of electronic bidding platform.
In this year, Huaxia Hanhua founded a special marketing project team and builded sales network. By conducting direct sales and developing regional sales agent at the same time, the company doubled its sales on a year-on-year basis, and took a lead in updating domestic water treatment chemicals.
In this September, Huaxia Hanhua, Yiyang Rubber & Plastics Machinery Group and Fujian Sanming Doublewheel Chemical Machinery reached a consensus to establish a “maintenance coalition” and prepare for special funds, and founded a working team to these ends. In this way, the company explored to formulate operation and incentive mechanism and extended manufacturing service based on rubber machinery full life circle management, after-sale service and direct service, and thus developed new growth points.
Huaxia Hanhua develops export-oriented operation, gradually establishing international connections. Through seizing new opportunities brought by Belt and Road Initiative and the government’s export incentive policies and making use of its own advantages, the company exported its products to Africa for the first time, and its international trade extended the traditional chemical industry to the emerging industries including oil and environmental protection, making its business develop through international trade and finance.
(Song Xiangdong, Liang Wenxin)